Core social media marketing services that every small business needs.
Social Media Strategy
I listen to what's going on to develop a data-based, social media strategy specific to your business and industry. It's simply not a one-size-fits-all world anymore. By implementing industry best practices and mixing in some pretty powerful technology, I am are confident that I can help your business make an impact through social media marketing.
But what good is your strategy if you have no idea if it's working? Every stage needs to be intentional with measurable results in order to decide to continue or pivot.
No matter what your industry, I craft the tone of your content to match your brand. Whether that's professional or laid back, I aim to make your social media content sharable by talking like an actual person because...well, I am one.
- Social media strategy
- community management
- Social media platform audits
- Social media advertising
It's important to understand how content marketing can support and align with your overarching business goals and marketing strategy. I focus on providing your audience with interesting content that can take many forms that include blogs and articles, to infographics and more.
- Social media content
- Press releases
- Blog writing
Data and Analytics
Yes, your website has to woo and charm. It’s got be authentic to your brand and attractive to your audience. It’s got to be intuitive, mobile- responsive, content-rich, SEO friendly, etc., but you know what? None of that matters if your website isn’t suppoting your social media and business goals.
Social media and your website need to work together in order to properly capture data to report through analytics if your strategy is working. Molecule Marketing can help marry these concepts because if you can't measure it, you shouldn't do it.
- Google Analytics
- Real-time social media monitoring software
- In-platform analytics
Could your business use an online check-up? Start the conversation by clicking on the Let's Chat button to have your digital presence reviewed!